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Lichter Photo

Michael Lichter is a renowned photographer of classic motorcycles, and I was fortunate enough to lead a project that involved integrating his work into a cohesive online presence. The project involved integrating a photo CMS (Photoshelter) with a wrapper Webflow site, which included an integrated blog.

One of the biggest challenges we faced in this project was migrating over 20,000 photos from Michael's library, which spanned over 20 years. Through careful planning and execution, we were able to ensure that the migration was seamless and did not compromise the quality or accessibility of the photos.

By integrating the Photoshelter CMS with the Webflow site, we were able to create a cohesive and engaging online presence that showcases Michael's work in the best possible way. The integrated blog table provides a platform for Michael to share his thoughts and insights with his audience, enhancing engagement and building a strong sense of community around his work.

Overall, this project was a success, thanks in large part to the collaborative efforts of our team and the commitment to excellence demonstrated by Michael Lichter himself. The end result is a beautiful and functional online presence that effectively showcases his stunning photography and contributions to the world of classic motorcycles.

As a retails of SEO efforts, the site consistently appears on Google screen one for the core term "motorcycle photography" and related phrases.

Dennis McCarthy is a digital marketer and web developer with experience at both the corporate and agency level, including account executive work. He has managed projects and teams large and small and a wide variety of technical challenges.
719-330-2039
dennisjmccarthy@gmail.com